Campus Naturaleza

Campus Naturaleza
Chile | Strategic Communications, Digital Content & Community Engagement

Campus Naturaleza is a conservation and environmental education initiative focused on protecting one of the last remaining patches of native forest in the urban area of Concepción, Chile.

Pen&Paper Science developed and implemented a comprehensive communications plan to strengthen the project's visibility and engagement with its audiences. Our work combined strategic planning with the ongoing production of audiovisual, graphic and digital content.

We worked closely with the project team to translate scientific and conservation information into accessible content for social media and other public-facing channels. Our role also included content curation, community engagement and communications support for events and key project activities.

By combining strategic communications with creative content production, the project sought to build stronger connections between urban communities, biodiversity and the conservation of native ecosystems.