Surbeco

Surbeco | Urban Socio-Ecology Laboratory
Chile | Science Communication, Content Strategy & Event Delivery

Pen&Paper Science developed and implemented a science communication programme for the Urban Socio-Ecology Laboratory at Universidad Mayor in Chile.

Working closely with researchers, we identified key findings and concepts from their research and translated them into accessible communications for urban communities across the Santiago Metropolitan Region. The work combined scientific content development, visual communication, audiovisual production and digital engagement.

A key component of the project was the communication and launch of two decision-support tools developed by the research team: Qué Árbol App and Qué Árbol Plan, designed to support decisions around the selection and planting of native and non-native tree species in urban environments.

Pen&Paper Science developed promotional and tutorial videos and coordinated the communications surrounding the launch, including invitations, supporting materials and pre- and post-event social media activity.